BusinessClass 26.10.2017: Who do you trust?
Noise. Speed. Complexity. Our operational environment is in the grip of fierce transformation.
Technology has not made it easier for organisations to conduct a dialogue with their stakeholders. On the contrary, the world of corporate communications has never been more demanding. Building reputation and trust has changed from a fringe activity to a core operation of business management.
Welcome to a very special event on 26 October 2017, starting at 8:30 at Hotel Lilla Roberts, Pieni Roobertinkatu 1-3, Helsinki!
Henley Business School and T-Media now join forces to provide you with tools to manage the transformation around us:
Professor Kevin Money of Henley Business School, UK, will outline how trust links to reputation and how social media is shifting the world away from being company-centric towards being people-centric. He will finish with some lessons for how companies and people can build stronger, more trusting relationships.
T-Media’s CEO, Harri Leinikka will be revealing the correlation between trust and willingness to buy or recommend an organisations products and services. In other words, he will be quantifying the significance of trust to business success.
Agenda
8.30 Registration & breakfast
9.00 Kickoff (suomeksi); Jirimiko Oranen, CEO, T-Media Relations & Annu Matula, Managing Director, Henley Business School
9.10 Luottamus liiketoiminnan ajurina (suomeksi); Harri Leinikka, CEO, T-Media
9.30 Who do you trust? (in English); Kevin Money, Professor of Reputation & Responsible Leadership, Henley Business School
10.30 End of event
Keynote speakers
Kevin Money
Kevin is the Director of the John Madejski Centre for Reputation and the Director for Research in the School of Marketing & Reputation at Henley Business School. He is a chartered psychologist and a former editor of the Journal of General Management and Manager Update. Kevin is recognised as a leading international consultant and has led projects with both public and private sector organisations as well as been working with governments, the civil service and not-for-profit organisations. He is the author of numerous publications and a frequent speaker at international conferences.
Harri Leinikka
Harri is the CEO of T-Media and one of its founding partners. He has more than 20 years of experience in communications and reputation management. Previously, Harri worked in Alma Media and as a management team member at the Finnish Economic Information Office TAT. Harri is also in the Board of Directors at Infor.
The number of seats is limited.
Hosted by:
![[:en]Henley Business School - T-Media[:fi]Henley Business School - T-Media](https://www.henley.fi/app/uploads/2016/12/Logo_T-Media_240x65.png){kind=logo}
